Evergreen is an experienced New Zealand surveying consultancy company. They approached me to create a brand that would work not just work in 2018 but 20 years from now. It was important to have a strong, bold monogram design that would incorporate the ‘E’ and ‘G’. I implemented a custom pattern that represented a topographical map, relating back to the roots of their craft. This simple yet effective form will work well through Print, Web and Digital applications.